SINGAPORE/PRNewswire/ — Today App Annie, the largest mobile app intelligence platform, announced the most well performed mobile games in Southeast Asia. At Casual Connect Asia(App Annie booth#312), Junde Yu, Vice President APAC, delivered the speech of Mobile Game Trends in Worldwide and INSEA, giving a deep-dive into the top games and publishers in the region. He also presented top games by usage penetration inSingapore, Malaysia and India, which is powered by App Annie’s new Usage Intelligence product.
Worldwide popular games such as Clash of Clans and Candy Crush Saga dominate the iOS and Android game market by in Singapore and Malaysia in March 2015. Both are performing well in terms of downloads and revenue, and more importantly in usage penetration. Usage penetration is defined as the percentage of users who used the app for at least once during the period, which is a key indicator of the user engagement of a game.
In the Malaysia Android market, we see the game Pou ranks as #7 by usage penetration in March. Developed byPaul Salameh, an indie developer; Pou is the only indie game in the top ranking charts in Malaysia. This game allows you to feed and manage your own alien pet and watch it grow. It is very popular among young female users according to App Annie Audience Intelligence.
One more thing to notice is that Chinese publishers are doing very well in Southeast Asia. Kunlun Games, Elex Technology, FunPlus, EFUN and IGG are among top companies by revenue in March.
Contact us at press(at)appannie.com to get the ranking charts.
Here’re the top 10 rankings mentioned in the speaking:
Contact us at press(at)appannie.com to get the ranking charts.
About App Annie
App Annie is the largest mobile app intelligence platform, providing developers and publishers with a full 360-view of what they need to know to build, market and invest in their apps, including data about their own apps as well as a granular understanding of their competition and relevant industries. Today, more than 90 percent of the top 100 publishers and over 400,000 mobile app professionals at 100,000 companies rely onApp Annie, including Electronic Arts, Google, LinkedIn, Line, Microsoft, Nexon, Nestle, Samsung, Tencent, Bandai Namco, Universal Studios and Dow Jones. App Annie is a privately held global company headquartered in San Francisco. For more information, please visit: www.appannie.com or follow App Annie on Twitter: @appannie.