Bandai aims high with merchandise sales estimates
Some figures of interest from a Sankei News article regarding various Gundam merchandise coming out in the next month or so: Bandai anticipates they'll sell 10,000 Jumbo Grade Zeta Gundams (28,140 yen) by the end of March next year with their target audience of 20 to 30-year-olds. In the same amount of time, they plan to sell 100,000 Super HCM-Pro Char's Zakus (7,140 yen) and, a press release states, 50,000 Gundam 00 Mascot Robo Haros (4,800 yen, target: Gundam fans and women).
frm Gunota