Hey! I need a particular marketing text book for my module. Here's the title and the aurthor.
Title - Marketing Management: An Asian perspective. (3rd Edition)
Aurthor - Kotler, Philip
The above title is suppose to come with a complimentary copy of : Selected Articles: Marketing Classics
Suppliers are selling at around $37.00 for the above. Hope I can get hold of a second hand copy though.